Home

Pause.
Think.
Do.

Helping businesses and individuals to achieve their objectives with strategies that do more with less.

I specialise in:

A. Strategic Business and Strategic Marketing Consulting

Areas include:

– Business Strategies | Marketing Plans | Branding | Retail Marketing | Partnership Management

With in-depth insights in the automotive industry:
* Motor Dealerships * Service Workshops * Leasing, Rental and Car Sharing Companies * Used Car Dealers * Mobility-as-a-Service

Photo of Shurn Lin
Loh Shurn Lin

B. Financial Independence Retire/ Rewire Early (F.I.R.E.) Mentorship

Many adults due to their busy work schedules and lives might not have the time nor energy to think about how to gain F.I.R.E. until a crisis hits. 

I hope to make a difference to individuals by sharing my ‘Less is More’ philosophy and a 3-Step process on how to achieve F.I.R.E. My barista F.I.R.E. was attained when I was 48. It is never too late to learn and start one’s F.I.R.E. journey so long if one is willing to change his/ her mindset and to take the first step.  

Why Sloth@Work?

Conventional wisdom has it that sloths are simple, lazy creatures that do very little other than sleep all day. But Science shows that Sloths aren’t lazy- their slowness is a survival skill.

Sloths have been on this planet for 64 million years. They are smart enough to conserve their energy, so that they do not need much food. Despite moving very slowly, they are able to evade predators with their clever camouflage. Their favourite position is hanging from trees; as likely it is because it gives them a different perspective of things.

Three-toed sloth

I help companies to conserve their energy and resources like how sloths conserve their energy – by being strategic about things. It is no point rushing into action, all guns blazing without a firm grasp of the key challenges or issues on hand.  This is just simply a waste of the the companies’ precious resources.

Likewise, I help individuals learn how to develop their personalised Financial Independence Retire/ Rewire Early (F.I.R.E.) plan so that they need not suffer unnecessary mental stress should the unfortunate crisis of losing one’s job happen. 

Ultimately, my wish is to offer both companies and individuals alike a different perspective – that is to learn to be smart about using their limited resources, be it time, money and energy on goals that matter.

Less is more, so always 

Pause. Think. Then Do.

Loh Shurn Lin

Independent Consultant & F.I.R.E. Mentor

TESTIMONIALS

“Shurn Lin is methodical, analytical and well read, which makes her an ideal professional to reach out to for any organization looking to grow.”

Christopher Tan

Senior Correspondent (Motoring & Transport)
The Straits Times, Singapore Press Holdings

“Shurn Lin is a true strategic marketer who always keeps client at the centre of everything whilst executing with razor sharp focus towards delivering KPIs.”

Manik Bucha

Head of Personal Insurance AIG Asia Pacific Insurance Pte Ltd

“It was a great pleasure to work with Shurn Lin and her team. While discussing and negotiating our new business relationship, her experience and business acumen was clearly evident and impressive.”

Bill O’Connell

Vice President of NTUC Income Insurance Co-operative Limited

CONTACT

No business or personal challenge is too big or too small to get another perspective on it. Please reach out by leaving your contact details with a short message on how I might be able to help you.

Alternatively, you can also connect with me via:

Email: shurnlin@slothatwork.com

LinkedIn: linkedin.com/in/shurnlin

Scroll to top